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#Retail: with Step-In, Optic 2000 launches mobile-to-store!

How to draw customers into brick-and-mortar stores amid increasing competition from e-commerce? What’s the best way to combine mobile web sales with physical stores? In order to boost store traffic,...

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Nicolai Gérard, Digital Acceleration Officer at groupe SEB: “The key is not...

Nicolai Gerard joined Groupe SEB at the beginning of 2015. Before that he was in New York working for PepsiCo, where he defined and oversaw the development of e-commerce. He also previously spent ten...

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Antonia McCahon, CDO Pernod Ricard: “Digital is a part of everything we do”

Originally from Australia, Antonia McCahon has lived in Europe for over fifteen years. After spending five years in London working on digital transformation in the publishing industry, she moved to...

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#Digitaltransformation: What kind of “digital player” is your company?

Where the digital transformation is concerned, is your company a conqueror, observer, facilitator or planner? By analysing the digital agility of 330 large French companies based on interviews with...

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What #digitaltransformation governance have companies put in place?

Is there a dedicated digital function in your company? That’s one of the questions that was asked of over 400 decision-makers from 330 large French companies. And the results are encouraging: 4 out of...

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Digital transformation of the customer experience: companies still reluctant

Econocom, SIA Partners and Ifop recently published a 2015 survey of digital practices. The aim of the survey was to measure the progress of digital transformation across large organisations by...

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#Digitaltransfo: employees are better equipped… but there’s still a long way...

Mobility has come to the corporate world: more and more employees are issued with smartphones or tablets.This in one of the findings of the 2015 survey of digital practices, published by Econocom, SIA...

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Digital transformation: the main drivers and obstacles

Optimising productivity, creating new offerings, boosting growth: what prompts large organisations to deploy their digital transformation?   This was one of the questions Econocom, SIA Partners and...

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Florent Souillot, Madrigall: “Digital affects every aspect of the publishing...

After reading Comparative Literature and obtaining a Masters in Publishing Management, Florent Souillot joined French publishing group Flammarion. Six years later, Flammarion was bought out by...

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Nicolas Prono: Using digital to help children with learning difficulties

Nicolas Prono is a schoolteacher. Seven years ago, he began specialising in learning difficulties. Having obtained a degree in special education, he went to work at an Institut thérapeutique, éducatif...

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A field trip to Mars? With digital, anything’s possible!

Taking a class on a field trip to Machu Picchu, the Great Wall of China or Yosemite National Park without leaving the classroom? This is what Expeditions Pioneer offers: this pilot programme developed...

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Behind the scenes of open innovation with Pôle emploi!

Open innovation isn’t just for large private-sector groups: in September 2014, Pôle emploi, France’s national employment agency, opened a lab, a dedicated co-innovation space. Since then, a number of...

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Yves Le Saout: using tablets to develop new teaching approaches at secondary...

Yves Le Saout is the Headmaster of Notre-Dame « Les Oiseaux », a group of schools in the Yvelines on the outskirts of Paris, with almost 3,000 students, from nursery school through to higher education....

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Shona Whyte: using new technologies to make language learning easier

Shona Whyte is Senior Lecturer at the Université de Nice Sophia Antipolis where she teaches English and language teaching. In charge of the English course of the new French Masters in Teacher Training...

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#Twittclasses, #Twiterature, #FrenchTeach: teaching in the digital age

Just as François Hollande’s digital education plan is being deployed at French schools, a number of schoolteachers and other education professionals are using digital tools. On Twitter, there are more...

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#EdTech: digital resources anytime, everywhere is possible!

After spending almost 17 years teaching in several different countries, Christophe Rhein now works for teachers’ network Canopé in Corrèze in south-west France as an instructor and consultant for...

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Didier Siran: with digital, students are happy to come to school!

Saint Joseph school in Gap has round fifty teachers and just over 820 students. And what makes it different from other schools? Since 2009, both staff and students have had digital tools. No more paper...

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#BarCamp, participatory workshops and “a new way of working”

On 5 November, the European Commission launched EPALE (Electronic Platform for Adult Learning in Europe), a multilingual collaborative platform whereby education and training professionals all over...

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Mathieu Jeandron, Director of Digital for Education: to introduce digital...

A graduate of Polytechnique and Télécom Paris, Mathieu Jeandron began his career in public service in 2002 determined to address issues that affect his fellow citizens. He began by working on technical...

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Olivier de Fresnoye: using open innovation to boost cancer research

Olivier de Fresnoye is an active member of La Paillasse, an open, community-based laboratory in central Paris. It also coordinates, along with Medhi Benchoufi, a doctor specialising in epidemiology,...

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